Thursday, November 28, 2019

40+ Best Print Book Distributors in 2019 the Ultimate Guide

40+ Best Print Book Distributors in 2019 the Ultimate Guide List of Print Book Distributors As a self-published author, finding the right book distributors can be overwhelming. eBook distribution is relatively simple, as almost anyone can list their books on the world's largest retailers. But if you want people to find your title on the shelves of your local bookstore, you need a  distributor. And depending on your genre, some might be better for you than others.Well, we’re here to help! Below, we’ve put together a list of book distributors - some of which are also wholesalers - to help you get your book on the shelves. But first, let’s nail down what a book distributor is and why it might be important in your author journey.What are book distributors?Book distributors are companies that pitch and sell books directly to wholesalers, bookstores, libraries, and other retailers through sale representatives and catalogs. If you’re a self-publisher, that means that you don’t need to worry about marketing your book to bookstores - your dist ributor will do that for you. And depending on whether you're using print-on-demand services or printing in bulk, the wholesaler might also take care of warehousing your title.In exchange, though, you may need to sign an exclusivity agreement, meaning your distributor is the only one that can sell your books to retailers and can charge a lot for their service (about 55% or more of the book’s cover price).Note: if you haven't figured out how you're going to print your book yet, check out this post comparing the major print-on-demand services available to indie authors.Distributors often specialize in a specific market (such as fiction, travel books, or children’s books), which is why it’s important that you do research based on your book’s genre in order to find a distributor that best fits your needs. Some are also more indie-friendly than others - an important factor for self-publishers to take into account, as some distributors may not work with single -title authors. Find out what book distributors are and why they are important on your author journey What is the difference between book distributors and book wholesalers?You might also see the word â€Å"book wholesaler† pop up every so often when you’re doing your research. There is a difference between the two. Book wholesalers also buy books in bulk and store them. However, unlike distributors, they will not market or pitch your title to bookstores. Instead, they simply accept and fulfill requests when bookstores and retailers order titles directly from them.To get your book onto the shelves, there’s no getting around the need of a middleman between you and the retailers. It’s physically impossible for a self-published author to distribute their book nationwide, much less globally.Therefore, it’s up to you to figure out what kind of middleman you want. If you deal directly with a distributor, you only need to worry about getting your book in the distributor’s hands. The distributor will then take charge of the actual distribution process . Wholesales, on the other hand, merely stock your book for you. You’ll need to do all the marketing and pitching to bookstores yourself. Book distributors vs. book wholesales. What is the difference? Find out... How does this affect you?If you are a self-published author who’s looking to get your book onto the shelf of a bookstore (or maybe even into The Guardian), getting set up with the right distributor is vital. Start off by going to their website and reading their services information. You should be able to get an idea of 1. How the company works and 2. What kind of books they distribute. An ideal match is a distributor that specializes in your particular genre - you will want them to have the appropriate experience marketing and selling your kind of book, after all.You’ll then need to download and fill out their application - yes, even indie-friendly distributors don’t work with everybody. If you don’t find one on their website, emailing an inquiry is usually the best option. This goes without saying, but read carefully whatever you are required to sign as this will have a direct impact on your royalties.With that in mind, here’s list of distributor s to get you started.Print Book Distributors in the United StatesAK Press Independent publisher and book distributor specializing in radical left and anarchist literature. Specialized genres: Radical left and anarchist literature. Website: https://www.akpress.org/ E-mail: info@akpress.orgAlibris Premier online marketplace and distributor for independent sellers of new and used books, music, and movies, as well as rare and collectible titles. Specialized genres: Variety. Website: https://www.alibris.com/Anchor Distributors Family owned distributor of Christian books and church supplies. Specialized genres: Religious - Christian. Website: https://www.anchordistributors.com/default.aspx E-mail: anchor.customerservice@anchordistributors.comAmerican West Books A major, nationwide supplier to warehouse clubs, specialty grocers, and national booksellers. Specialized genres: Variety. Website: https://americanwestbooks.com/ E-mail: Info@AmericanWestBooks.comBaker Taylor – A Follett Company A leading distributor of books, video, and music products to libraries, institutions, and retailers. Specialized genres: Variety. Website: http://btol.com/index.cfm E-mail: btinfo@btol.comBCH Fulfillment Distribution Independent book distributor and fulfillment house focusing on Small Presses, particularly with 10 or fewer titles. Specialized genres: Variety. Website: bookch.com/home.taf E-mail: customerservice@bookch.comBella Distribution Distribution to independent and chain bookstores for small publishing and bookstore communities. Specialized genres: Variety. Website: belladistribution.com/index.htm E-mail: info@belladistribution.comBookBaby Offers on demand printing and book distribution services. Specialized genres: Variety. Website: https://www.bookbaby.com/book-distribution E-mail: info@bookbaby.com (Learn more about BookBaby here!)CB Books Distribution Supports self-published and first-time authors, specializing in urban authors. Specialized genres: Urban books and African American authors. Website: cbbooksdistribution.com/home E-mail: cbbookdist@aol.comCardinal Publishers Group National book distributor serving independent presses. Specialized genres: Variety. Website: http://cardinalpub.com/ E-mail: info@cardinalpub.comCasemate Major specialist publisher and book distributor specializing in the producing and printing of military books. Specialized genres: Leading publisher of military books but also covers more genres. Website: https://www.casematepublishers.com/ E-mail: casemate@casematepublishers.comConsortium Books Sales Distribution Works with independent publishers as well as academic, library, wholesale and specialist markets. Specialized genres: Variety. Website: https://www.cbsd.com/ E-mail: cbsdinfo@ingramcontent.comDeVorss Company Book publisher and distributor of Metaphysical, Inspirational, Spiritual, Self-Help, and New Thought titles. Specialized genres: Metaphysical, inspirational, spiritual, self-help, and new thought. Webs ite: devorss.com/ E-mail: service@devorss.comDiamond Comic Distributors The world’s largest distributor of English-language comics, graphic novels and pop-culture related merchandise. Specialized genres: Comics, graphic novels, pop-culture. Website: https://www.diamondcomics.com/Home/1/1/3/103 E-mail: newaccounts@diamondcomics.comGem Guides Book Company Book publisher and distributor of books on rocks, minerals, gemstones, fossils, and crystals. Specialized genres: Rocks, minerals, gemstones, fossils, and crystals. Website: gemguidesbooks.com/ E-mail: info@gemguidesbooks.comGreenleaf Book Group A publisher and distributor dedicated to helping independent authors and small presses getting their work published. Specialized genres: Variety. Website: https://greenleafbookgroup.com/ E-mail: contact@greenleafbookgroup.comIndependent Publishers Group Distributes in the United States for large and small independent publishers and for publishers in the United Kingdom, Australia, Canad a, France, Ireland, Spain, Israel, and elsewhere. Specialized genres: Variety. Website: https://www.ipgbook.com/ E-mail: frontdesk@ipgbook.comIngram Content Group The world’s largest distributor of books to online and retail stores, schools, and libraries. Specialized genres: Variety. Website: https://www.ingramcontent.com/ E-mail: online.marketing@ingramcontent.comIngramSpark IngramSpark is Ingram’s platform for indie publishers, offering distribution, production, and book assembly. (For a promo code, read our IngramSpark review.) Specialized genres: Variety. Website: http://ingramspark.com E-mail: ingramsparksupport@ingramcontent.comMidpoint Trade Books A full-service book distribution company that represents independent publishers across the United States, United Kingdom, and Canada. Specialized genres: Variety. Website: midpointtrade.com/ E-mail: orders@midpointtrade.comNational Book Network An independent, full-service sales, marketing, and distribution company se rving book publishers from around the world. Specialized genres: Non-fiction, fiction, and children's titles. Website: http://nbnbooks.com/ E-mail: customercare@nbnbooks.comNew Leaf Distributing The world's largest wholesale distributor of books, recorded media and sidelines related to the subject areas of Spirituality, Metaphysics, Natural Alternative Wellness, and Conscious Living. Specialized genres: Spiritual, metaphysics, natural alternative wellness, and conscious living. Website: https://newleaf-dist.com/New Shelves Books Distribution company that offers their experience to small publishers and self-published authors. Specialized genres: Variety. Website: newshelves.com/ E-mail: info@newshelves.comPublishers Group West One of the top book distribution companies in the world. Specialized genres: Variety. Website: pgw.com/Readerlink Distribution Services The largest full-service distributor of hardcover, trade and paperback books to non-trade channel booksellers in North Americ a. Specialized genres: Variety. Website: readerlink.net/Default.aspx E-mail: Info@Readerlink.comSCB Distributors An independent, full-service distributor to the book trade. Specialized genres: Variety. Website: https://www.scbdistributors.com/index.shtml E-mail: scb@scbdistributors.comSimon Schuster Offers a full range of distribution services to independent publishers, including but not limited to sales, fulfillment, production, and digital support services. Specialized genres: Variety. Website: simonandschusterpublishing.com/sns-distribution/index.htmlSmall Press Distribution Currently the only distributor in the country dedicated exclusively to independently published literature. Specialized genres: Variety. Website: https://www.spdbooks.org/ E-mail: spd@spdbooks.orgSunbelt Publications Publishes and distributes books specializing on the land and its people, natural science, outdoor guides, and cultural histories and regional references of the southwest. Specialized genres: Natu ral science, outdoor guides, cultural histories, regional references of the southwest. Website: https://sunbeltpublications.com/ E-mail: sunbeltbook@sunbeltpub.comTAN Books A traditional Catholic American book distributor and publisher. Specialized genres: Religious - Catholic. Website: https://www.tanbooks.com/ E-mail: CustomerService@TANBooks.com A list of the top print book distributors in the US... all in one place Do you know any other distributors that we missed? Let us know in the comments below!

Monday, November 25, 2019

Ralph Waldo Emerson On Self Reliance †American Literature Essay (200 Level Course)

Ralph Waldo Emerson On Self Reliance – American Literature Essay (200 Level Course) Free Online Research Papers Ralph Waldo Emerson is one of the most influential American writers. He was a visionary who could predict and try to influence society on his beliefs. Emerson was one of the original transcendentalists whose main mission was to critique and change society using their influence on its ways of thinking. In his book â€Å"On Self Reliance†, Emerson is an advocate of free speech and personal responsibility. He believes that a man should be left alone to think for himself. Emerson used young people as an example on how society at large is restricting them from expressing themselves. His ideas of non-conformism are very understandable Emerson also attacks authority and popular culture since they have so much influence on the individual and they can shape his life. Emerson emphasizes on individualism and independence and suggests that everyman has a potential to become what they want if they stand on their own two feet. Overall Emerson ideas make a lot of sense and they can be easily applied to today’s society, which is heavily dependent on Technology. Research Papers on Ralph Waldo Emerson "On Self Reliance" - American Literature Essay (200 Level Course)Effects of Television Violence on ChildrenCanaanite Influence on the Early Israelite ReligionBook Review on The Autobiography of Malcolm XAssess the importance of Nationalism 1815-1850 EuropeWhere Wild and West MeetInfluences of Socio-Economic Status of Married MalesThree Concepts of Psychodynamic19 Century Society: A Deeply Divided EraPETSTEL analysis of IndiaAnalysis Of A Cosmetics Advertisement

Thursday, November 21, 2019

Ethics Final Paper Term Example | Topics and Well Written Essays - 500 words

Ethics Final - Term Paper Example However, the challenge of the project lies with its side effects to the locals and to the environment. The keystone pipeline project entails transportation of oil from the extraction site to the storage facilities, hence passing through many regions before reaching final destination. Therefore, it has many disadvantages based on its environmental degradation in the areas. Similarly, the process of extracting oils is very difficult and risky to the locals in cases measures are not placed to curb any uncertainty that may arise (Figueiredo and Brent 8). Hence, many factors require consideration before embarking on the project. Accommodating different players involved will be crucial in the management of the project and reducing the negative impacts associated with it. One of the key people for the successful implementation of this project are engineers who have different function. One of the roles of engineers is to conduct an environmental assessment to evaluate all the claims that might hinder the implementation of the project (Figueiredo and Brent 8). It is true that oil pipelines are hazardous, especially when they break and leak into the environment. Their impacts are always immense and make people oppose them whenever they hear about their construction. Therefore, engineers must conduct an environmental assessment to determine risk and mitigation measures. Secondly, engineers have a role of informing the community where the pipeline is to be constructed on the benefits of the projects. They also need to know the risk involved and their duties for the success of the project (Figueiredo and Brent 8). This will be essential since it will give the locals an opportunity to contribute and participate in the construction of the projects. Creating awareness to the surrounding communities is critical to the implementation of any project since it becomes inclusive, and people have to give

Wednesday, November 20, 2019

Reflection Statement about Nursing School Essay Example | Topics and Well Written Essays - 500 words

Reflection Statement about Nursing School - Essay Example Accordingly, as I was perusing my nursing program, I was able to finish the prerequisites for CSUDH and graduated with honors from CSUF with a bachelor’s degree in Health Science. I understand that an FNP program is very demanding and requires lots of skills and concentration which is as a result of the Family Nurse Practitioner’s role of providing a wide range of preventive and acute health care services to individuals in a wide age group. However, based on my greatest personal strengths, I am confident that I can efficiently achieve my goal of being a Family Nurse Practitioner without any prior nursing experience. This is because, according to my knowledge and understanding of the medical occupation, I believe that the most important aspect of being a Registered Nurse is not the clinical experience they have but rather knowing how to work with patients and having the general knowledge of what it takes to be a patient. In fact, the only reason that could deter me from succeeding in this program is the probability of not finding a clinical preceptor soon enough for the next clinical rotation. However, I have taken certain steps that will guarantee my success in the program which includes finding my first rotation in a Family clinic that works as an urgent after hours with the MD as a preceptor. In addition, the clinic has more than 20 years of experience and in order to complete the required clinical hours, I plan on working as just part-time. I am a very hardworking person, which is evident from my GPA hence I strongly believe that I will manage to balance my academic and clinical demands of the FNP program with my employment and personal commitments. The reason why I chose to pursue my career as a Family Nurse Practitioner is so as to be able to provide individuals with seamless health care. In addition, it would also allow me to take on greater responsibilities and gain significant ground in the fight for patient autonomy thus  satisfying my ultimate goal of making a difference for patients.  Ã‚  

Monday, November 18, 2019

Integration of Financial Markets over past 25 years Essay

Integration of Financial Markets over past 25 years - Essay Example The world has become a smaller place and globalization has contributed towards the growth of international credit as a result of an international integration of the goods and services market and the growing presence of multinational companies. The GNP has seen more than twice growth in the share of imports and exports for most nations which in turn brought about a large increase in international lending and borrowings for the purpose of addressing the needs of current account transactions (Bekeart, Harvey, and Lumsdaine, 2002). Open financial markets have been regarded as an opportunity for expansion of investor’s portfolio diversification scope and therefore has a higher potential for greater risk-adjusted return. For the country, smooth consumption is allowed and saves them from potential shocks. Financial flows also result in the flow of capital with potential welfare gains and growth and international risk sharing. The costs of financial integration might also be as drastic as its benefits. Countries run the risk of reversal of capital flows and the risk of increased volatility through a largely open capital market. The recent financial crisis has been an example of the drawbacks of financial integration worldwide where the financial meltdown in one country has impacted the complete global economy. Although there was some misalignment of fundamentals, the financial crisis has brought focus to the instability inherent within the financial markets as a result of the financial integration process. This calls for a stronger regulatory supervision and more stubborn financial systems (Agà ©nor, 2001). The paper is organized beginning with a discussion on the operational significance of international financial markets and moves on to evaluate determinants of foreign exchange markets for the long run and the short run. The paper also analyses the international stock exchange and its role and reflection on the financial integration.

Friday, November 15, 2019

Identifying the characteristics of crisis communication

Identifying the characteristics of crisis communication The study begins through identifying the characteristics of crisis communication. In doing so a comparison was carried out with the marketing communication characteristics. During the next phase a discussion was carried out to identify the ways in which crisis communication need to be managed and through examples (Child labour and sweat shop scandal in Cambodia with regard to GAP Nike, Johnson Johnson Tylenol crisis ) impact of crisis communication on co-operate reputation was critically analyzed. The next chapter focused on the current crisis communication practices at MAS Intimates, where an in-depth discussion was carried out with the Manager Sustainability and Communication at MAS Intimates. Further analysis on of readiness level and future potential crisis which MAS Intimates might face in was discussed. The way in which the process could be evaluated was discussed. In the final chapter recommendations were given in order to improve on the Crisis communication at MAS Intimates . What is Crisis Communication? Organizations each day might face various types of potential crisis situations such as, workplace violence, explosions/fires, harmful products and management misconduct etc. The term crisis communication could be defined as, Not necessarily catastrophic event, but rather an event that, left to usual business processes, cases significant reputational, operational and financial harm (Doorley Gracial, 2007) The most challenging part of crisis communication management is reacting with the right response quickly. This is because behavior always precedes communication. Non-behavior or inappropriate behavior leads to spin, not communication (James E. Lukaszewski) Characteristics of crisis communication To analyze the characteristics of crisis communication its wise to do a comparison with marketing communication based on factors such as, target audience, communication objectives, lead time, communication tools message type. The following table denotes a comparison between crisis communication and marketing communications. a) Target Group (TG) In crisis communication, it may target many stakeholders or a specialized set of group, where it would depend based on the nature of the crisis which an organization faces. In marketing communication it generally targets the customers, competitors and channel members. (Retailers, suppliers etc) b) Communication objectives The objectives of crisis communication would be, reduce threat/risk to the business, diffuse crisis situations (Inform and persuade) where as in marketing communication the main objectives would be to differentiate and remind) c) Lead time Lead time for crisis communication would be extremely low. (Reacts as a when it happens) but in marketing communication activates are well pre planed. (Higher respond time) d) Communication tools In crisis communications depending on the nature of the crisis the organization may use broadcast or narrowcast to communicate with its stakeholders. But generally in crisis communications tools such as PR articles websites will be used. In marketing communications tools such as, TV, radio and news papers are commonly used. e) Message type During crisis communication, the message which is been communicated need to be impartial, rational, factual and direct, where as in MC the message generally tend to be vague indirect. f) Budget In MC it much more easy to determine the budgets where as in crisis communication its a bit hard to determine a budget as it may differ based on the nature of the crisis. Finally it needs to be stated the crisis communication is distinctly different from routine communication carried out by the company. Therefore it requires a different type of approach. Managing Crisis communication A corporate reputation is a valuable asset (Fombrun and van Riel, 2004). A crisis is a threat to the corporate reputation and crisis communication (Crisis response) can be integral parts of repairing that harm/protecting the reputational assets (Barton, 2001; Benoit, 1995). As mentioned above the characteristics identified (TG, communication objectives, lead time, communication tools, message type and budgets) are distinctly different from the way in which the routine communication is handled at MAS Intimates. Due to this mismatch it s important to identify the way in which to manage the above characteristics during a crisis situation. Firstly its important to have a solid plan, identify who are the stake holder group gets affected, developed contingency plans, allocate resources (sufficient budgets and man power), whose the team (Its not wise to depend on the routine people, therefore MAS need to provide necessary training and expertise to the relevant individuals), Identify which external parties would assist MAS Intimates, what are the media options, and to stimulate or rehearse the crisis plan for a crisis situation etcà ¢Ã¢â€š ¬Ã‚ ¦ Impact of crisis communication on co-operate reputation Crises damage the reputation and such changes can affect how stakeholders interact with the organization (Barton, 2001;  Dowling, 2002). It need to be stated if an organization manages crisis communication in a ineffective manner it would make the crisis situation worse where as managing effectively would give the organization the opportunity to face the crisis successfully and convert it to a positive opportunity. Negative Scenario In identifying the impact on reputation one could use the crisis which GAP and Nike experienced during its allegation for breaking its strict code of conducts and anti sweat shop rules which was investigated by Panaroma. (BBC) The two internationally successful brands claim that regular monitoring ensures that most factories are free of unethical practices. But the Panaroma team uncovered sweatshop working conditions and child labour in textile factory in Cambodia which produces GAP and Nike garments. The news evoked the customers (University students in Oregon who lived near Nike and Gap head offices) in United of States, where they not only started to protest and reticulate on anti sweat shops claims against the Nike owner (Its suppose to be the biggest protest movement in US since Vietnam) Impact on crisis communication in GAP Nike reputation During the investigations it was clearly evident that both these companies knowingly have breached its code of conduct, as a result they have mislead its customers the promises given on anti sweat shop practices and banning child labour in its manufacturing process It was evident the spokes personnel addressed the media in this aspect didnt disclosed the exact ground situation. Instead they made an attempt to cover the existing situation by sighting vague excuses, which will no doubt cast a question in respect of the credibility with regard to GAP Nike, and as a result it will create a negative impact in terms of companys reputation. To avoid misunderstanding and confusion, organizations need to direct the publics attention to credible sources and ensure they hear the truth (Taylor, 2006). Positive scenario In 1992, Johnson and Johnson Tylenol medication commanded 35% of US over the counter market analysis. The SKU was doing growing rapidly and it showed 15% of the company profits. Crisis hits Johnson and Johnson Unfortunately at a stage where the company sales were blossoming an individual succeeded in lacing drugs with cyanide. As a result seven people died of it and there were rumors spreading due to contamination in the drug were causing the deaths. At the end of the episode every one in US knew Tylenol was associated with the allegation. As a result of it company market value dropped by $1 billion (Impact towards the company reputation) the share price dipped drastically. Impact on crisis communication in Johnson and Johnson reputation a) They responded quickly by complete openness and immediately removed any source, that would bring a threat by with out waiting for any evidence from other states. b) Having acted quickly they ensured every measurement was taken to avoid any similar future occurrences. (Providing a tame proof packaging) c) Willingness to share the cost on behalf of customer safety Finally its important to note the crisis communication has a clear bearing on co-operate reputation. Therefore it needs to be managed properly to reduce impact from a crisis. Readiness level for crisis communication Problems are inescapable in the dynamics of the twenty-first century, but it does not mean tackling them is insurmountable. Eliasson and Kreuter (2000) argues, one major complication with crisis is how to define the actual crisis variable. In doing so, the following criterias need to be assessed to check the readiness level of an organization to tackle any crisis situation. They are identification of the crisis, assessment of crisis in terms of impact, likelihood, which stakeholders get affected, planning and action, team appointed, spokesperson, training of people, tools and equipment internal communication. Potential crisis Readiness level at MAS Intimates As mentioned above the organization has position it self as a supplier who produces guilt free garments to its world renowned customers. In doing so, one could state that MAS is anticipating crisis in terms of providing guilt free garments though they havent experience or rehearsed any crisis to-date. Apart from it MAS are prone to expose in to crisis such as, loss of quality suppliers, physical injuries during production, workplace violence, explosions/fires, management misconduct etcà ¢Ã¢â€š ¬Ã‚ ¦ In analyzing the readiness level presently at MAS Intimates majority of the criterias mentioned above are not put in to practice. For an example MAS doesnt posses a specific team to manage any crisis situation, lack of a senior spokes person with media credibility, no proper crisis plan or a process a structured program to train personnel. Finally it needs to be stated the readiness level at MAS Intimates to face a crisis is at a lower state. Going forward the gaps identified need to be mitigated if MAS are to manage crisis in an effective manner. Evaluating the effectiveness of the Crisis Management Plan (CMP) A CMP would present a list of contact information, reminders of what generally should be done in a crisis and it helps to develop the crisis response. A CMP is not a step-by-step guide on how to manage a crisis, where Barton (2001), Coombs (2007a), and Fearn-Banks (2001) have noted how a CMP saves time by pre planning tasks, collecting information prior to the crisis, and serving as a guiding source. Once MAS Intimates execute its Crisis Management Plan its important to evaluate the effectiveness of it. In doing, so MAS Intimates could use the following criterias to evaluate the effectiveness of its crisis plan. They are, a) Early warning systems This is the ability to monitor and identify the crisis. Its the responsibility of the appointed team to monitor the internal and external environment on a consistent basis. Identify the scale of the crisis When a crisis is detected by the crisis management team its important to analyze the level of impact the reaction of each and every stakeholder group. The plan should be flexible to cover the scope of the crisis. d) Respond time Its one of the critical criterias in which MAS needs to consider when they are measuring the effectiveness of the crisis plan. It could measure through how fast the plan reacts to the crisis and to get through to your stakeholders. Ex- Johnson and Johnson were able to react fast and as a result they were able to get over the Tylenol crisis within a period of five months. e) Ability to influence stakeholder opinion This is the extent to which the plan could influence the stakeholder opinion in favour of MAS Intimates. Media Comments This refers to the way in which the media reacts to the crisis situation. Ideally the crisis plan need to make sure that majority of the communication tools need to provide positive comments in favour of MAS during and post crisis. Post crisis reputation Its the extent to which the crisis plan has influenced the crisis situation. The evaluation will be done based on, The level of improvement, Has it worsen the situation Is the situation remains the same Recommendations The following suggestions are recommended to improve the crisis communication at MAS Intimates. a) Internal communication Employees are perhaps the most important stakeholders during a crisis, where poor internal communication could undermine the efforts to manage a crisis externally. For example lack of trust, employee turnover and poor customer relations would make the crisis even worse if its not properly managed. The following practices; are recommended to improve the internal communication at MAS Intimates. They are, set up crisis communication channels, desktop alerts, message reporting tools, use social media to listen to your employees, setup target audience in advance, carry out scenario planning and plan messages ahead, provide pocket guide, have crisis communication maps etc(Paste posters on the wall) b) Recruitment of a PR agency Its important to recruit a PR urgency which would be very useful in a crisis situation for MAS. It would help MAS to link with other media communication channels specially in executing PR articles, and developing media strategies to counter attack or defend against a crisis situation. Media Relation Media relation experts are often criticized for the ability to craft stories spin stories in favor of the relevant party. So its critical for MAS Intimates to build a strong relationship with the relevant media channels and media houses. The following techniques could be used by MAS intimates to create a strong bondage with the media personnel. Carry out proper research and prepare Always admit the truth Meet in person -One on one face to face goes along way in media relation. For an example Coca Cola used to take its media personnel for lunch or invite for it cocktail gatherings. Be available for 24/7 Appoint a designated person to handle calls receiving from media channels Finding new ways to communicate Co-operate blogs, message and business networks. d) Training The nature of training would vary based on the crisis. In providing training MAS could use techniques such as stimulations, mock ups, media training, mock plays, sharing best practices carried out by other companys etc. e) Spokesperson A spokesman would play a critical role in a crisis situation as the team need to prepare themselves to talk to the news media. In doing so MAS Intimates need to recruit or train a spokesman to tackle the media pressure during crisis. Lerbinger (1997), Feran-Banks (2001), and Coombs (2007a) devote considerable attention to media relations in a crisis. Proposed article will be published in the Marketer and LMD magazine which would be read by leading business professionals and business students.

Wednesday, November 13, 2019

The Film Amadeus Essay -- History Compare Movie Essays Papers

The Film Amadeus This paper will take a look into the movie Amadeus, to see if the film accurately depicts the history of Amadeus and the enlightenment of the characters. The time period that the film takes place in is the 18th century. There is a mixture of social class in this film. There are rulers and commoners shown in this film. The main characters in the film which are Mozart, Salieri, and Emperor Joseph represent actual historical figures. The film was made in 1984.   Ã‚  Ã‚  Ã‚  Ã‚  The film was somewhat accurate with the characters and the time, but for the most part the film never stated what year everything was happening in. Someone could tell that the time frame of the film was the 18th century, but you really couldn’t tell the exact year it was happening. For example in one scene where Mozart’s father comes to see him and his wife, we find out that she is pregnant. Later on in the movie she has a child. There was no reference of time in the film. You can tell that months passed through simple action like that one in the film. Another example would be in the time Amadeus took to make his works. It’s hard to tell how long he took to make his operas, the way the filmed showed. As for the characters the film depicted them well. There were some things that did seem right. For the way they showed Salieri to kill Mozart. Looking at information on this, I couldn’t find a fact to state that Salieri killed Mozart. As stated in Funk and Wagnalls New Encyclopedia â€Å"he died of typhoid fever in Venna on Dec. 5 1791; his burial was attended by few friends and the place of his grave is unmarked.† This states nothing that Salieri was the reason for Amadeus’ death. The film is trying to market the film as a tale of murder. But there really wasn’t any murder in this film. More like a man willing to die to finish something he believed as a work of art. The film depicts Mozart more to killing him self then Salieri murdering him. Someone could argue that Salieri did kill Mozart by dressing like his father to make the final opera. But this was Mozart own doing, as his obsession with having perfect music took him over. Not to get me wrong the film did a good job in showing Mozart. It had historical value and entertainment. This film can be viewed as a quick historical vie... ...nship to God differs from Mozart because Salieri didn’t envy God he hated God for giving Mozart this gift. He did envy Mozart because he was everything he wanted to be.   Ã‚  Ã‚  Ã‚  Ã‚  In conclusion this film gave a good depiction of Mozart. Some of the points in the film weren’t that accurate. Many little feature could of helped the film in be more of a accurate historical film. This wasn’t a historical film, it was more for entertainment value. If this film was not an entertaining film like it was then it would have never have been should an award winning movie. This was a great film. I enjoyed it, found it funny, and moving at times. I know little about Mozart before. After seeing the film I did learn more about Mozart. This was not a boring film as I wanted to see what is going to happen. I would recommend this film to be seen. If someone wants to be entertained they should see it. If someone wants to learn a little about Mozart they should see the film, but if you want to learn Amadeus’s whole life this film will not do this. So basically watch this film for enjoyment and to learn the general information about Mozart.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚